CMO

CMO

PumaPay

Management
Full Time
Remote
Limassol
Salary: TBD
Founded in 2017, PumaPay is a blockchain based payment platform. Our key innovation is our Advanced Billing Models System that inverses the mechanic of the crypto transaction and allow, for the first time on the blockchain, billing models that are very common in our daily lives: recurring payments (subscriptions), top-up, direct debit and more. Please visit https://pumapay.io for more information. We are looking for a senior professional, with at least 3 years of experience in a managerial role, to head the marketing operations and develop its marketing strategy and vision as part of our organization. Major tasks managed are: Overall Marketing, Community Building, PR, Content based marketing. This senior management role therefore requires you to have a broad skill set covering all these topics:
  • Extensive experience leading successful Marketing, Communication and PR teams
  • Experience in planning, implementing and managing content based marketing strategy
  • Experience in scaling projects and teams, leading remotely
  • Excellent marketing communications skills – ability to simplify complex topics and make it accessible to the relevant target audience
  • Ability to clearly define target audiences and build the relevant communication strategy for them: channels, content, engagement.
  • Able to lead by example, hands on if needed
  • Up to date regarding modern marketing tools and communication channels
  • Successful in online community building
  • Overall responsibility of the entire online presence of the company
  • Use data and reports to make evidence-based decisions
  • Highly proficient in English (as will coordinate and correct PR texts etc.)
  • Creative
  • Able to develop and manage media relationships
  • Thorough understanding of blockchain technology
Key responsibilities:
  • To drive the overall marketing and communications strategy, connecting to the key stakeholder groups
  • Develop and build the branding of the products across all channels
  • Build and grow online communities
  • Plan and execute various marketing strategies from a to z.
  • Be the go-to person for all communications and promotions including working collaboratively and managing external relationships with media, pr agencies, journalists and partners marketing and communications teams.
  • Responsible for (online) events and speaking opportunities across the globe and supporting these events and key team members to maximize the impact of each event presentation.
  • Establish and maintain the relevant channels, build effective agency relationships and utilize the freelance network as required to ensure that the organization is producing consistent, engaging and effective communications to the various audiences
  • “Listen” to the trends of the market and direct the market research efforts of the company
  • Bring data and insight, to drive return on investment across any marketing spend to maximize investment.
  • Ensure the highest standard of communications are released to the various stakeholder groups.
  • Build a highly efficient team of marketing professionals
We welcome a personality that has a good understanding of open source technology, its purpose and its communities as well as thorough understanding of blockchain technology and how to apply the spirit of this technology to the projects communication. Applicants should have relevant knowledge and experience.
Availability: Immediately. Hours: Full Time (40 hrs p/wk). Location: Offices in Limassol, working remotely most of the time.