Chief Marketing Officer - Crypto

Our client is leading the growth and development of an ecosystem around one of the most used blockchain technology in the world.

Today, the protocol interacts with hundreds of millions of people across 274 countries and territories worldwide. Applications built on its technology already serve more than 15% of global internet traffic, protecting many familiar websites and brands from bot-nets while simultaneously contributing millions of data points that help refine machine learning algorithms.

Responsibilities

Create and execute the marketing strategy for the crypto side of the Foundation and the ecosystem.

Take ownership of the process from end-to-end.

Build a team and help position for success.

Areas you and your team will be responsible for: community, social, performance marketing, PR, content, positioning and branding.

You will create a marketing budget, track and report ROI and adjust marketing activity to optimize ROI.

Requirements

Generalist: ability to work on a wide variety of tasks.

MUST HAVE experience in crypto. You’ve probably worked in crypto before.

You are familiar with the space and its unique dynamics.

Organization: ability to create a plan, brief appropriate stakeholders and execute.

Communication: ability to clearly communicate both, verbally and in writing, with stakeholders from all over the world.vResponsibility: the role is within a small, dynamic team where everyone takes responsibility for their respective areas.

Analytical: ability to extract, manipulate and analyze data, and then make decisions based on the findings. Ability to thrive in a fast paced, high pressure environment.

This is a global team across all time zones, and our market is 24/7. Can react quickly to rapid changes.